New Earth

New Earth, the newest addition to the wellness and beauty space is committed to offering vegan, cruelty-free, and all natural products. The foundation is built on the values of inclusivity, community, and fostering confidence in yourself. The brand’s ethos is to provide purposeful skin & hair care, that harnesses the power of medicinal herbs to nourish the hair, skin, and body. The bright and bold pink is used throughout the brand and packaging. The bottle was created to stand out against the regular run-of-the-mill beauty products as well as the attractive box which would make any one stop and desire in one’s cart.

Skills flexed: Art Direction, Illustration, Design, Layout, Production & Copywriting, Product Sourcing.